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Navigating Revenue Growth and Business Model Shifts
This chapter provides an in-depth look at the evolution of revenue generation strategies, specifically the shift from cohort-based courses to on-demand formats. It emphasizes the pivotal role of a free newsletter in audience building and highlights innovative marketing tactics, such as referral programs and paid initiatives, to enhance engagement and monetization. Additionally, it offers insights into revenue breakdowns and the significance of diverse offerings, including coaching and sponsorships, for sustaining business growth.