
Rewind: How Yelp drove down churn by building up customer success
The Ticket: Discover the Future of Customer Service, Support, and Experience, with Intercom
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Introduction
This week we're revisiting this episode from scale, or series dedicated to the strategies and frameworks that drive business growth. intercoms director of customers support, katand peterson, sat down to chat with yelp's former senior vice president Katy sullivan. Their conversation covered a variety of grey topics, including why companies need to create a customer's success organization at a certain time of growth. Katy also shares the wild tale of yelp’s first farrays into international markets, and how e came to make the really difficult decision to reverse course.
Transcript
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