#389: The Art of Soulful Persuasion Through Brand Storytelling
Business of Story
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The Business of Story With Jason Harris
Jason Harris is the co-founder and CEO of Mechanism, an award-winning New York-based creative advertising agency. He works closely with brands through a blend of creativity and performance in an approach they call Soul Plus Science. Today he shares some of the 11 habits that will make you a master influencer by 1. Being just your weird self. Why you should never be closing during sales. The pull of positivity. And why your purpose brand story and how it illustrates what you stand for will make you stand out among your competition.
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