
254 (Sell) How to Build Stronger Business Cases and Demos That Actually Connect with Buyers (Gal Aga, Aligned)
30 Minutes to President's Club | No-Nonsense Sales
Intro
This chapter explores strategies to improve the effectiveness of business demos by aligning them with the key issues of potential buyers. It emphasizes leading with insights in executive meetings and provides practical frameworks for sales teams to engage stakeholders throughout the sales process.
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