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#1: Airbnb's Director of Experience, Katie Dill, tells us why Airbnb uses "stories" to design

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How Many Stories Do You Have to Tell to Find Repeatable Patterns?

How many of these stories do you have to tell before you start finding repeatable patterns? Cause i can't imagine it's just the first one, right? Ecause that's kind of one data point. Just give them one or two and they'll latch on to those stories. You actually don't want too many, cause in too many stories, then they all starte to blend together, and they forget. So let's start with a story, and then, you know, we can run a survey, or you now do on line analytics to understand what people are thinking.

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