Philip Krim on Building Casper Into A Leading Brand
Elevate with Robert Glazer
00:00
The Next Frontier for Directe Consumer Brands
i'm curious, what do you think could be the next frontier for directe consumer brands? What are the categories where the belief is still challenged, that people aren't going to buy that directly or on line. Is there nything left? Ah, it's a very interesting question. Horrors, i think cargona has crushed it, and is an amazing business and done really well. I think it's interesting to see health care really embraced. T c and companys like roman have changed the way tha people think about health care.
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