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How to Demo to an Executive
How do you see this playbook helping your reps set more meetings on a weekly basis? You know, playbooks, one of the big deliverables. Like getting them to think about what it's going to be like to work with me. The tailoring is a big too. By the time you're talking to an executive, sometimes they'll be the first call that great,. But often they'll come in later in the process and especially obviously with larger companies.