#047 - Ryan Hashemi on All Things YouTube
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Content Development Strategies of Successful YouTube Creators
This chapter explores the different approaches and strategies employed by successful YouTube creators, focusing on content development, packaging, retention, and data analysis. It discusses the rise of raw, unfiltered content versus highly edited and produced content, using Sam Solak as an example. The chapter also dives into the trend of authenticity in YouTube content, the importance of format expansion, and strategies for growing on YouTube using a podcast or collaborating with influencers.
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