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Justin Welsh on Personal Branding, Thought Leadership, & Being You

B2B Growth

00:00

Goals Are Helpful

I think goals are helpful because I think most of us are focused on goals in some way. My goal is to avoid doing things I don't like. Every day I discover a new way to do that. There's no plan or framework structure. To me, if every day in life is working towards the same thing, it just seems boring. So find your principles, be yourself. Essentially go on a journey to figure out what you like to do and share it on social along the way. That starts to develop a personal brand.

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