Travis is joined by producer Eric for a rapid-fire Q&A, reacting to three high-impact sales clips from the internet’s best-known sales trainers: Andy Elliott, Grant Cardone, and Brad Lea. From cold doors to cold calls to closing high-ticket deals, Travis unpacks what really works from his years of real-world sales. He shares truths behind the viral advice, what’s hype versus what’s helpful, and how to tailor classic sales tactics to any niche or market.
On this episode we talk about:
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Andy Elliott’s advice on door-to-door sales: why trust matters first and how your look, attitude, and presentation shape the ‘trust barrier’ before you say a word
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Grant Cardone’s cold-call critique: why your intro should be ultra-short, first name only, and hook-centric; never waste air time on what doesn’t earn attention
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Brad Lea’s “fast, good, or cheap” close: how to overcome the price objection by putting the client in control, and why great closes guide the buyer—not push them
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Common pitfalls to avoid: sounding like a salesperson, building too much rapport early, or undermining your value by slashing prices
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The universal importance of discipline, confidence, and tailoring your sales style to the setting, whether it’s a cold knock, phone call, or live presentation
Top 3 Takeaways
1. First impressions matter more than most realize—your visual cues and energy impact trust instantly, especially when selling door-to-door or in cold approaches.
2. In high-velocity sales, cut the fluff and get to the “reason you’re calling”—the time you waste up front is time for their guard to rise.
3. Great closes like Brad Lea’s third-way choice (“fast, good, cheap—pick two”) empower the prospect to make a confident decision, shifting the conversation from value to what the buyer truly prioritizes.
Notable Quotes
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"Your goal is to take the wall down as quickly as you can—in person, the way you look and carry yourself decides if they trust you before you say anything."
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"When you’re cold calling, never start with your full name or a drawn out intro; people care why you’re calling and what’s in it for them."
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"Great salespeople don’t slash prices—they help clients choose the package that fits, preserving both value and the seller’s credibility."
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