3min chapter

This is Product Management cover image

315 - Marketing to Black Audiences is Product Management

This is Product Management

CHAPTER

The Positive Realism of Rihanna's Fenty Beauty Line

I would say black beauty industry is huge. Black women or darker skin women have been just left out of that. I think Rihanna, the superstar Rihanna launched a Fenty beauty line. 40 shades of makeup in a retail environment. Man, that's positive realism. And people like Rihanna who was stepping into the space, defying it being unapologetic about who they are.

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