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9min chapter
Episode 134: Unpacking Doodle's Growth Strategy with Stephanie Leue, Chief Product Officer at Doodle
Product Thinking
Transitioning from Ad-Based to Subscription Model
This chapter discusses the shift from an ad-based revenue model to a subscription model in the company's growth strategy, including the challenges of getting users to pay for a previously free product and balancing the product strategy with a mixture of paid and free features.
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Discover
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