Jobs to be Done, Part 2 | Alan Klement, Author of When Coffee and Kale Compete
Dreams with Deadlines
00:00
How to Disrupt Goals With Product Strategy
Product strategy is never static. It's about adapting so that make sure you go toward where everyone will go. Small companies often beat out the bigger ones, even though big ones have better resources. And what happens is that if your feedback process is very slow, which is typical of large companies, then you can't react to a changing market.
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