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Ep 411: Crushing the Drop Model on Meta Ads + Q4 Budget Planning Kickoff | AKNF
DTC Podcast
Strategies for Boosting Performance: Product Drops and Advertising Campaigns
The chapter delves into leveraging strategies like bundling and upsells to increase cart values, along with tactics like product drops to create urgency and excitement in purchases. It discusses the impact of an election year on advertising accounts, emphasizing the need for creativity, efficient campaign management, and leveraging new features like Advantage Plus on Meta's platform.
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