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Polina Marinova Pompliano // The Evolution of DTC Media, Creative Process + Mental Frameworks

Creator Lab - interviews with entrepreneurs and startup founders

CHAPTER

How Do You Think About the Evolution of the Advertising Model?

Substack has been on the edge of what i find like new media, where lots of people have been finding new ways to monotize. I think that it became very clear in recent years that the advertising model doesn't make sense and may not be the best solution for media company's rate. The future of media is actualy goin to be really interesting becaue you're going to see all this bundling,. But there's only so many personalities that can create content that can charge for it.

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