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Ep 34: Pomelo Care CEO Marta Bralic Kerns on Improving Maternity Care & How to Sell to Payers
Vital Signs with Jacob Effron and Nikhil Krishnan
Building an EHR as a Business Strategy
The speakers discuss the importance of building an electronic health record (EHR) as part of a business strategy, highlighting the benefits of cloud-based EHRs and the challenges of data acquisition and exchange. They emphasize that owning an EHR may not make sense for most companies unless there is a clear strategic advantage.
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