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How to Align Your Sales and Marketing w/ Mike Weir (CRO, G2)

The Science of Scaling

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The Importance of Strategic Thinking in Sales

I'm really good at getting my managers to hire and enable and coach and motivate their reps. And I struggle as a sales director with more of the strategic things. What you're asking them to do is highly strategic. They used to stress me out so much as CRO to like, I just couldn't understand what was happening on the front line.

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