How to Align Your Sales and Marketing w/ Mike Weir (CRO, G2)
The Science of Scaling
The Importance of Strategic Thinking in Sales
I'm really good at getting my managers to hire and enable and coach and motivate their reps. And I struggle as a sales director with more of the strategic things. What you're asking them to do is highly strategic. They used to stress me out so much as CRO to like, I just couldn't understand what was happening on the front line.
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