The Art of Manliness cover image

The Science of Motivating Your Kids (And Any Young Adult)

The Art of Manliness

00:00

Authenticity and Youth Motivation

This chapter explores the importance of motivating young people aged 10 to 25 by understanding their desire for status and respect. It highlights the success of the truth anti-smoking campaign, which shifted focus from fear tactics to relatable messaging that resonates with teenagers' social values.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app