6min chapter

Shopify Masters cover image

What It Takes To Build Community on Social Media in 2024

Shopify Masters

CHAPTER

Navigating Acne and Community Building in the Beauty Industry

The chapter explores the speaker's journey with adult acne, highlighting the importance of empathetic content creation and providing gentle skincare solutions. It emphasizes the value of building a community through shared experiences and contrasts the engagement dynamics between long-form content on YouTube and short-form content on TikTok.

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