3min chapter

The Futur with Chris Do cover image

236 - Lean in to what makes you different — with Dr. Emmanuel Probst

The Futur with Chris Do

CHAPTER

The Top 3 Brand Hacks

Authenticity is definitely the one that doesn't need any money. Listening to people and not consumers will be important. The empathy for Brand and for Brand strategies marketing professionals to act with empathy is particularly important. Who is my audience? Who do they want to become? How can I facilitate this transformation? HowCan I make them be hero?

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