The Importance of Bottoms Up Market Analysis

We're trying to figure out how many actual customers there are for a product. What's our penetration like in the companies that have some verticalization? So if we're selling into a number of different verticals or end customers, what's our penetration? There's sometimes a useful number for us to be figuring out. I'm going to go and write at it at a level I haven't not gone in a long time. Thankfully, lots of people are going to have to go back to the miners. It's a big thing. You don't have your best stuff, you know? It's not you, kid. It's us.