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5min chapter
Why Permissioned Consumer Data > Retail Media
MarTech Podcast ™ // Marketing + Technology = Business Growth
Exploring Personalization and Segmentation with Retail Media Technology
Exploring the impact and potential of retail media in digital environments through targeted ads and personalized marketing. Insights on using commerce data for segmentation, particularly in the QSR sector, and adapting strategies to comply with evolving privacy regulations.
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