6min chapter

Joe DeFranco's Industrial Strength Show cover image

#506 Does Strength Decline After The Age of 40? [Pete Holman & Joe D. discuss the nuanced details]

Joe DeFranco's Industrial Strength Show

CHAPTER

Building a Successful Fitness Program

This chapter covers effective strategies for creating a front-end program to attract gym clients, focusing on key marketing techniques and the five essential pillars for sustainability. The speakers also announce a free masterclass opportunity and delve into the importance of strength training, particularly post-40, while sharing valuable industry insights.

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