Michael Smith (NPR) | Legacy Brands Don't Build Themselves
The CMO Podcast
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How to Build a Relationship With Artists
Yelame: I a through line is my walking podcast. And execute brilliantly. You've worked with a lot of famous talent in your career, in a bobby flay, patdy labelle john legend, on and on. What kind of culture were you able to create so they wanted to be a part of it? Yelame: It's about giving people thete makeg i make them feel that you you them enough to have their layine and do their do their creative work the way they want to do it.
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