Fueling Fandom & Creating Better Advertising Experiences
MarTech Podcast ™ // Marketing + Technology = Business Growth
00:00
Building Meaningful Media Brands
This chapter delves into the importance of creating engaging content that fosters emotional connections between brands and their audiences. It highlights the shift from traditional advertising to a storytelling approach that emphasizes purpose, audience engagement, and the impact of technology on personalized advertising.
Transcript
Play full episode
