
SaaStr 548: How to Build a Super High-Retention Sales Team with Twilio SVP & GM of North America Sales, Alice Katwan
The Official SaaStr Podcast: SaaS | Founders | Investors
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Building Immersive Product Experiences and Security in SaaS
This chapter emphasizes the need for creating engaging product experiences in a product-led environment, highlighting customer preferences for experiential value before purchase. It also discusses the roles of various tools and platforms in supporting sales, marketing, security, and compliance for startup leaders.
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