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Decoder Ring | Jump, Jive and Fail: The ’90s Swing Craze

Slow Burn

CHAPTER

Reviving Khakis through Dance: The Creative Spark at The Gap

This chapter tells the inspiring journey of a graphic design graduate who rose through the ranks at The Gap to become art director. It explores the innovative campaign that revitalized the brand's khakis through the unexpected theme of swing dancing, showcasing the power of collaboration in the creative process.

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