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16min chapter
Dialogue. The Business of SuperApps
The Synopsis
Exploring the Super App Landscape
This chapter delves into the challenges and strategies of companies in the super app industry, focusing on examples like WeChat and Grab. It analyzes the complexities of creating a super app from various service foundations and discusses the issues of user engagement and retention in different sectors such as financial services, ride-hailing, and food delivery.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode