Episode 12: CRM 101
Decoding Sales
00:00
Is That a Separate Pipeline?
There are different types of leads that you're trying to convert into opportunities. There's the qualified stage and then there is the opportunity deal pipeline. The lead funnel tracks who the person is, what they're using, whatever it is. The opportunity funnel Tracking how much are they going to pay you? Who's the executive sponsor? You're getting much more surgical around the deal.
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