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How Eastern Bank Shifted Its Strategy to Compete with Online Lenders

HBR On Strategy

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Competition between Fintech and Traditional Banks in the Era of Data

This chapter explores how online lenders initially struggled to acquire customers due to expensive capital, and how traditional banks found a way to compete by creating innovative products and leveraging their existing customer base. It also discusses the emergence of new competitors such as Amazon and PayPal and predicts the rise of online small business banks specializing in different verticals.

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