The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch cover image

20Sales: 12-Week Step-by-Step Framework to Crush Every Sales Quarter | Moving from SMB to Enterprise: How and When | Verticalised Sales Teams: Why They are a Gamechanger and How to Build Them with Ben Fiechtner, CRO @ Clari

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

CHAPTER

Navigating Sales Transitions: From Small to Enterprise

This chapter explores the complexities of transitioning from small commercial agreements to large enterprise deals, emphasizing the importance of understanding buyer decision-making processes. It discusses strategies for effective sales handoffs to customer success teams and the significance of treating larger accounts like smaller ones, while also addressing resource allocation challenges. Additionally, the chapter highlights the role of sales enablement for startups and the debate surrounding the verticalization of sales teams to cater to specific markets.

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