Why Do You Need More Than Just Rocket Fuel?

A lot of people follow that couch to five case thing. They don't know why they're doing it. But if you focus on both the plan and the reason, you are going to go bar. Don't just focus purely on reason. It's reason times plan minus pain. So let me draw a picture of a rocket for you. I think this is a really great illustration of the motivation equation. Hopefully it helps it stick in your mind.