How to Commercialize Open Source (Ali Ghodsi, Co-Founder & CEO of Databricks)
B2BaCEO (with Ashu Garg)
00:00
How to Hire a Product Marketing Leader
In the zero to $10 million phase as you're figuring out your go-to market, should you have a separate leader for sales at a separate one for marketing? Most VCs will give you advice that you first hire the product marketing leader because they come up with the marketing material. "I actually disagree with them and I think you should do it in the reverse order," he says.
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