
Steal ZoomInfo's Cold Calling Formula
Outbound Squad
00:00
I've Never Heard of the Cognitive Load Theory
When people share things about themselves, they feel more connected to you. Avoid the pitch by starting with the problem and talking about a solution. Don't ask questions if you don't like the answers; role play your way out of them. The zoman can be found on Twitter at @thezoman or Facebook at www.facebook.com/TheZoman.
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