18min chapter

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The Complete Guide To Driving More LTV In Your DTC Business

The Andrew Faris Podcast

CHAPTER

Maximizing Customer Lifetime Value in E-Commerce

This chapter delves into the importance of customer lifetime value (LTV) for e-commerce businesses, emphasizing the financial benefits of nurturing returning customers. It also outlines methods for accurately measuring and forecasting LTV to optimize strategies and boost profitability.

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