Lenny's Podcast: Product | Growth | Career cover image

Career frameworks, A/B testing mistakes, counterintuitive onboarding tips, selling to developers | Laura Schaffer (VP of Growth at Amplitude)

Lenny's Podcast: Product | Growth | Career

00:00

Intro

This chapter explores a groundbreaking A/B testing experiment that resulted in a surprising 5% increase in conversion rates by adding questions to the signup process. It also discusses innovative experimentation methods and their implications for career development in growth-driven strategies.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app