Plain English with Derek Thompson cover image

A Psychologist Explains Four Reasons the Internet Feels So Broken

Plain English with Derek Thompson

CHAPTER

Understanding Group Dynamics and Online Engagement

This chapter examines the role of social media and AI in shaping group identities, emphasizing how quickly people align with groups based on minimal cues. It introduces four laws of online engagement that highlight the effects of negativity and extremism on interpersonal interactions in contemporary society.

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