The Future of Gaming: AI, Unions, and Evolving Preferences

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This chapter examines the shifting landscape of gaming as player preferences change with age and amidst time constraints, favoring shorter games. It explores the role of generative AI and its implications for the industry, particularly regarding ethical concerns and the impact on artists. Additionally, the chapter highlights the burgeoning unionization efforts within the video game industry, advocating for worker rights, equitable pay, and a collective voice in workplace decisions.

Paris Marx is joined by Taylor Welling and Kathryn Friesen to discuss how they formed wall-to-wall unions in the video game industry and their thoughts on broader challenges like layoffs and corporate consolidation.

Taylor Welling is a producer and union member at OneBGS and Kathryn Friesen is quest designer and member of the World of Warcraft GameMakers Guild.

Tech Won’t Save Us offers a critical perspective on tech, its worldview, and wider society with the goal of inspiring people to demand better tech and a better world. Support the show on Patreon.

The podcast is made in partnership with The Nation. Production is by Eric Wickham. Transcripts are by Brigitte Pawliw-Fry.

Also mentioned in this episode:

OneBGS and the World of Warcraft GameMakers Guild each won their union votes in July 2024.
More video game workers have already been laid off in 2024 than did in all of 2023.
Microsoft and the Communication Workers of America signed a labor neutrality agreement in 2022, to take effect 60 days after its acquisition of Activision Blizzard closed. In May, that agreement was extended to ZeniMax Studios.
Microsoft laid off 1,900 gaming workers in January and closed four internal studios in May.
Blizzard provides swords, shields, and helmets to employees celebrating 5, 10, and 20 years at the company.
The ZeniMax Workers Union struck an agreement with their employer on the use of AI.
Nicole Carpenter at Polygon put together a list of video game unions and an explainer on the rise of video game unions.
Communication Workers of America has more information on unionizing as part of their CODE-CWA campaign.