In the Pit with Cody Schneider | Marketing | Growth | Startups cover image

using organic shorts to get $1 CPM on tiktok and IG reels

In the Pit with Cody Schneider | Marketing | Growth | Startups

CHAPTER

Innovative Creator Marketing on TikTok

This chapter explores innovative strategies for leveraging performance-based creator models in marketing, particularly through TikTok and digital businesses. It discusses the transformation of e-commerce via collaborations with creators, highlighting cost-effective commission-based promotions and the integration of AI technology for enhanced engagement. Additionally, it emphasizes methods for identifying high-performing creators and maximizing the effectiveness of viral short-form content in marketing campaigns.

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