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How sports & music tourism are becoming a $1.5T industry

The Hustle Daily Show

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Economic Impact of Sports and Music Tourism on Local Economies

This chapter explores the remarkable economic effects of sports and music tourism, underscoring achievements like the $1.5 billion from the Formula One Grand Prix in Las Vegas. It examines how younger generations, especially Gen Z and Millennials, are reshaping local economies by prioritizing experiences over savings, as seen during major events like the Paris Summer Olympics and Taylor Swift's concerts.

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