E1010: TWiST Live! Thumbtack CEO & Co-founder Marco Zappacosta shares insights on pivoting to optimize for consumer experience, starting a company during the great recession vs. 2019, fundraising tips & the future of Thumbtack
This Week in Startups
Navigating Organizational Change
This chapter delves into the importance of having a clear 'North Star' methodology to guide organizations towards customer satisfaction and effective metric measurement. It explores the challenges of pivoting company strategies and underscores the necessity of honest communication during periods of uncertainty and change. Through the lens of Thumbtack's journey, the discussion emphasizes the significance of understanding customer needs and refining processes to enhance overall service delivery.
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