3min chapter

UI Breakfast: UI/UX Design and Product Strategy cover image

BDTP. Software Pricing Design with Chris Mele

UI Breakfast: UI/UX Design and Product Strategy

CHAPTER

Is Early Access a Worthy Investment?

The ideal company is a mix, so we have a fair amount of publicly traded software companies. A lot of people call them beta, but I prefer to call them early access programs. And you ideally want to invest in the science behind making money somewhere after you've gotten into product market fit and are probably approaching their IPO track.

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