5 A.I. Marketing Skills You Must Learn In 2023 (#136)
Marketing Against The Grain
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The Future of Marketing in an AI World
In this chapter, the speaker shares insights from a recent Blur concert and discusses the impact of AI on the marketing landscape. They explore the transition from traditional roles to a focus on generalists and the emergence of 'AI ops' while advocating for human creativity in brand storytelling. The conversation also navigates the complexities of managing diverse communication platforms and the future dynamics of marketing teams as AI technologies evolve.
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