3min chapter

Conscious Creators — Make A Life Through Your Art Without Selling Your Soul cover image

Dave Lakhani — How to Start a Movement: Growing Up in Cults, Persuasion vs Manipulation, and the Hero’s Journey

Conscious Creators — Make A Life Through Your Art Without Selling Your Soul

CHAPTER

How Do You Teach People How to Use Screws?

Once people buy something, you know, oftentimes we start trying to sell in the very next thing. So instead of putting them into another sales funnel, put them into educational funnel. Hey, did you know that Bob used this product in this way and got this result? "You can educate people along these lines in a meaningful way at very low cost, but with very high engagement," he says.

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