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18min chapter
#173: Danny McMahon (aka Dodford) – YouTube’s New Golden Boy.
Creator Science
The Importance of Planning and Premeditation
This chapter explores the process of coming up with video ideas and the significance of timing in creating content for YouTube. The hosts discuss the shift from spontaneous ideas to strategic planning, emphasizing the need to consider factors such as relevance to the audience and the pop culture context. They also reflect on the lessons learned from a video about Drew Barrymore that didn't meet expectations, highlighting the importance of timing and planning months in advance.
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