The idea of the storytelling team or something else, a byproduct of some of these experiments that we found works really well is when you give something a new name, it sheds a lot of preconceived notions of what the thing should be. All of this stuff isn't meant to be novelty for novelty sake. It's meant to almost be a rhetorical tactic to make people think truly first principles about what are we trying to do here. And now the trickling is happening from your lessons and experience and your unique approach.
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Josh Miller is the CEO and co-founder of The Browser Company, where he helped build Arc, my go-to web browser. In today’s episode, we get an inside look at the unique structure and values of The Browser Company and how their company culture has helped them land some of the best talent in tech. Josh shares ways that his company embraces experimentation, including their “optimizing for feelings” approach to building, and explains why extreme transparency is at the forefront of everything they do.