Are you struggling to differentiate your consulting business in a competitive market? Wondering how to turn your brand promise into reality so prospects see you as the recognized authority? On this episode of The Recognized Authority podcast, host Alastair McDermott interviews branding expert Karley Cunningham from Big Bold Brand on the differences between building a personal brand, an authoritative brand in your niche, and an identifiable brand for your business. Tune in to learn:
- The core components of crafting a compelling brand positioning
- Actionable strategies for operationalizing your brand strategy
- A system for integrating your brand values into decision-making
- How to influence what clients and prospects say about you
If you want to learn how to build trust and authority so you attract more of your ideal clients, donโt miss this episode!
๐๏ธ Show Notes ๐๏ธ
Access all the links mentioned in this episode in the show notes here:
๐๐ https://therecognizedauthority.com/building-authority-vs-a-personal-brand ๐๐
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