Kikrr: Mariana Padilla on Expediting Cybersecurity Pre-sales
Secure Ventures with Kyle McNulty
00:00
Navigating Customer Acquisition and Market Traction in Cybersecurity Industry
The chapter explores the organization's strategies for acquiring paying customers, showcasing value through case studies, and attracting investments in the competitive market landscape. It discusses the importance of community-led growth and adapting to the evolving cybersecurity industry marketing trends.
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