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4min chapter
What Will 2025 Bring for the Drinks Industry?
VinePair Podcast
Emerging Trends in College Sports and Alcohol Branding
This chapter explores the expected expansion of the Guinness brand within the realm of college sports by 2025. It highlights the innovative marketing strategies alcohol brands are employing to connect with the vibrant college culture and its energetic fan engagement.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode