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The #1 Persuasion Hack That Can Make You Millions | Ep 639

The Game with Alex Hormozi

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The Importance of Belief and Conviction in Sales

This chapter explores the crucial role of belief and conviction in sales, emphasizing that successful salespeople are true believers in their product or service. It discusses how conviction is key in transferring belief to the prospect and highlights the significance of regular communication, testimonials, and reviews in building belief and ensuring a consistent message.

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